Are you struggling to provide your customers with an affordable SaaS option for your software? Leading provider of ISV SaaS solutions, Parallels RAS, is a comprehensive virtualization tool that allows ISVs to centrally host applications and securely publish them to remote devices.
ISV SaaS – SaaS solutions are the future for ISVs
The advent of cloud computing technologies has completely transformed traditional business models, and Independent Service Vendors (ISVs) have not been excluded. Cloud solutions have become an inevitable option for ISVs as the ISV service model moves from a cloud-first to a cloud-only approach. Gartner envisions that by 2020, it will be hard to find a corporate office with a no-cloud policy. The company predicts that more than 30% of the largest software vendors will move to a cloud-only approach by 2019.
The state of the ISV industry
The ISV market is growing at a healthy pace. According to the analyst firm IDC, the total ISV market was worth $289.4 million in 2014, which was 5.8% more than the previous year. The worldwide cloud service market was valued at $48.8 billion in 2014. The ISV SaaS model is growing nearly five times faster than traditional software delivery methods, with SaaS accounting for $1 of every $4.59 spent on software delivery. Gartner expected the SaaS market to reach $37.7 billion with a growth rate of 20.3% by the end of 2016, while IDC predicts that the SaaS market will be worth $112.8 billion by 2019.
Challenges faced by ISVs
With innovation happening everywhere in IT, customers expect more from ISVs as well. However, delivering cutting-edge technologies and innovative features while dealing with shrinking budgets is a challenge for ISVs. ISVs also have to deliver legacy and Windows applications to a diversified audience that accesses the software using different platforms, operating systems, and devices. User experience is expected to be consistent across all devices, and speed and performance cannot be compromised. Moreover, applications should always be available and accessible from any device or location at any time. In a heterogeneous network, tracking resource usage for billing and invoice purposes is another challenge.
Moreover, there are several legacy software applications that would require a complete rewrite to suit modern technology, which means an organization has to spend 20-30% of the cost on the rewrite project. As IT technology is rapidly innovating, not all ISVs have the resources to realign business strategies. Competing with the flood of new ISV SaaS market entrants while dealing with limited resources is an additional challenge.
Desktop virtualization and application delivery provides a new platform for ISVs to optimize resources and deliver world-class technologies to stay ahead of the competition. A SaaS delivery model allows ISVs to offer a flexible pay-per-use model for a low-cost entry and low operational expenses. Moreover, the multi-tenant model increases margins as well.
Choosing the right application and desktop delivery solution
Cloud technology is innovating, and so are cloud providers, which can make it hard for ISVs to choose the right solution provider. The virtualization tool should be cost-effective and easy to use while delivering reliable performance and providing world-class features. Parallels Remote Application Server (RAS), VMware Horizon, and Citrix XenApp are the three leading providers of ISV SaaS solutions in the market. However, Parallels RAS outpowers both VMware and Citrix in terms of cost and ease of use.
Parallels RAS is a comprehensive virtualization tool that allows ISVs to centrally host applications and securely publish them to remote devices. The tool is easy to deploy and use. With Parallels RAS, software engineers don’t have to rewrite any legacy applications. The IT team can centrally host the legacy application and seamlessly publish it to any device or platform with ease. Parallels RAS supports a range of devices, including Android, iOS, Mac, Chromebook, Raspberry Pi, Linux, and thin client devices, anytime. Parallels RAS also supports HTML5 browsing, which means employees can access the remote application from any HTML5-enabled browser without downloading the RAS client.
In addition, Parallels RAS offers several reports to provide clear insights into resource usage for automated billing and invoicing tasks. The tool optimizes resources so initial investments and operational costs are significantly reduced, and the central dashboard simplifies IT management. Parallels RAS also offers an ISV Partner Program that aims to empower ISVs with special training and support. With best practices in place, ISVs can make the most out of the ISV SaaS model to stay ahead of the competition.
Want to learn more about the Parallels ISV Partner Partner Program? Find out the details here.